On one hand, I'll admit, I'm falling down on the job here. I have not actually read her blog yet. I have heard that her photography is phenomenal, and I've read the article that started off the furor. How this woman's boyfriend's demand of sandwiches lead to a blog, and how the whole blog is a countdown until she has made enough sandwiches for him to propose. It's both an awful and great premise for a blog, right? To some, it can be this romantic gesture, raising the common sandwich to the level of devotion from the Notebook (I'm really hoping that I'm wrong on that one, but I can see how some could think so). To others, it's an anti feminist example of everything that is wrong with this country, nay the world! To food photographers, it's an interesting point of skill. To every Simpsons fan out there, I know you're thinking of the same scene I am:
But no matter how you look at it, it has a catch. People who have never read the blog are talking about it. She has created a story that has people talking. There could be not one single true point in the story, other than that she has a blog about sandwiches. And if she's a quality writer, it won't matter. The craziness got them in the door, and she ended up with a readership. Am I jealous that I haven't found such a hook? Maybe.
One thought I had, though, is this: would there be the same amount of uproar if the whole thing wasn't about sandwiches? The simple act of putting food between two pieces of bread has a really weird connection to sexism in the American culture. I mean, the phrase isn't "Get in the kitchen and make me a fillet mignon, woman!", it's a sandwich. And if you pay attention to media, it would appear that men are the only ones who eat them. From Jared at Subway, to the great ad blitz around the Super Bowl, to Dr. Cliff Huxtable's quest for a hoagie, they seem to be portrayed as a fairly masculine food. I'm sure that, if I really wanted to dig, there are probably many academic papers that go into this. But honestly, I can rarely stomach feminist blog entries, let alone 22 year olds trying to create enough novel ties in a thesis to get it accepted by whatever college they are in.
My pragmatism kicks in at a different point, however. I love food, and I love to make food. I've been in relationships with folks who are the same. I have been served foods that I would consider being deserving of, um, forms of physical gratification best not discussed when I know that one out of the 5 or so readers I have is my mother. I also understand the concept of an "in joke" in a relationship. If I remove what I consider is the narrative sheen of the story behind the blog, I can see an interaction something like this:
Considering how often he makes food for her, and the fact that she knows that he loves sandwiches, she opts to make a sandwich for him as a nice gesture.
Him: (in a sweet, playful tone) mmm, you keep making things like this, and I may be forced to marry you.
Her: Oh really? So, how many sandwiches gets me a diamond then, huh?
Him: I dunno, um, how about 300?
Which, became an inside joke that could be spun into the crazy tale that has the internet in an uproar. Personally, I think that I would be the most impressed if this was just a ploy to get their wedding paid for. Boars Head? Oscar Mayer? What do you think? The wienermobile could make great transportation from a wedding to a reception.